About Sarah

Sarah has 20+ years leading marketing and consumer experience efforts at Fortune 500 companies, most recently at United Health Group (UHG) where she was Vice President Audience Insights & Marketing Strategy and Senior Director of Marketing Operations. Prior to joining UHG Sarah was in the marketing department at Target and FedEx where she focused on marketing strategy, consumer experience, marketing operations and consumer insights.

She brings an investigative approach to understanding consumer, market and business needs by looking at consumer and business needs from many angles to develop a deep understanding of the gap between consumers’ needs and a company’s offering in the market. Using that understanding she has proven success in developing and executing marketing strategies that drive company growth and improved consumer experience.

Sarah lives in Edina, MN with her husband and two children. Outside of work, Sarah can be found enjoying racquet sports, gardening, walking the family dog, Jerry, cooking with her son, or watching kids hockey, lots of hockey.